London Tourist Attractions

Include these top activities on your travel itinerary for an unforgettable London adventure


Did you know that London alone boasts over 55 popular tourist attractions? And those are just the famous ones! As a city geared towards entertaining a massive local and international contingent, London is constantly abuzz with cultural events, sightseeing, shopping and outdoor pursuits, and a host of entertainment options.


Given this great variety of leisure options in the city of London, there are tourist attractions to suit every age, taste and holiday preference. Below, explore some of the most popular of these, most of which cater to all ages. You’ll also be able to find London hotels close to most of these attractions.


Best London tourist attractions


  • • The London Eye. London is home to a myriad of historical attractions and centuries-old buildings. This isn’t one of them. The London Eye is one of the city’s newest attractions and, towering 135 meters over the Thames River, one of its most spectacular. A feat of contemporary engineering, the London Eye is the world’s largest observation wheel, and offers incredible views of London that stretch up 40 kilometres during good weather. For a superb city overview, take the 30-minute ride as soon as you arrive.

  • • Tower of London. Once a place of imprisonment and death, the Tower of London is today one of the world’s most famous castles. Notoriously haunted following a 900-year history of execution, royal residence and fortification, the Tower of London ranks among the most intriguing tourist attractions in Europe. Its major draw-card is the Crown Jewels, which have been housed at the Tower since the 12th century. Guided tours, departing every half-hour, are fascinating and highly recommended.

  • • The British Museum. No trip to London would be complete without a visit to the British Museum, where 4 kilometres of gallery showcase exhibits spanning thousands of years. From prehistoric art to modern collections, you’ll be able to plot the course of humans’ development from ancient times to today. Best of all, entrance is free (although you’ll have to purchase tickets to special exhibits). There are many places to stay near the British Museum.

  • • Madame Tussauds. It’s impossible to visit London and not be tempted by Madame Tussauds, the world’s most popular wax museum – even though some critics complain that it’s corny and overpriced. But where else in the world will you have the opportunity to rub shoulders with celebrities and glitterati, enjoy an audience with the Queen or spot long-dead celebs? A visit to the gallery offers a fun-filled day for all ages – particularly for kids and the young at heart. If you’re looking for light-hearted entertainment after visiting history museums and dark castles, this is it.

  • • Tate Gallery of Modern Art. More commonly known as the Tate Modern, this museum of modern art was once an old power station, before £130-million transformed it into the world-class gallery that it is today. Located along the banks of the River Thames, the Tate Modern houses some of the most precious collections in existence, including great works by Picasso and Matisse. Temporary exhibitions feature the works of esteemed modern artists, while permanent displays showcase a range of contemporary art and installations.

Book your London tourist attraction tickets in advance


Whichever London travel attractions you choose to visit, try to book your tickets in advance, especially during holiday periods. It’ll help you to avoid long queues and disappointment.


If you still require holiday accommodation in London, you can book that in advance too – simply browse online for a venue that suits your needs and your budget, and then make your booking. It’s easy and fast to book a hotel in London, and you’ll avoid the hassle of last-minute bookings.

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